It's our goal to help you market your military and first responder program in order to grow sales. To that end, we've produced a set of creative ideally suited for social media marketing or to enhance the program's presence on your website.
For example, you could promote your exclusive discount on your social media channels.
Or promote the offer on your website homepage to drive awareness of the program. Check out a live example here.
For each image asset, we're providing you both an image tag (i.e. "<img>"), which you'll use if you're placing it on a website, as well as an image link, which you can use to access the raw image file online. We've also attached JPEG versions of all the images to this help article (scroll to the bottom).
If you have questions on how best to market your program, please don't hesitate to ask. After all, we've been talking to service-members since 2011 - so we have a pretty good idea of what works. And, if you have suggestions for additional assets that would be helpful, drop us a line as well!
Military
The following assets help promote a military-focused offering.
| Thumbnail | Dimensions & Suggested Use | Image tag | Image link |
|---|---|---|---|
 |
Horizontal rectangle (1200 x 630) Format for Facebook posts |
<img alt="Savings for those who serve" src="https://i1.govx.net/images/cdn/social-FB-govx-id-Military-050120.jpg?t=1200" /> | https://i1.govx.net/images/cdn/social-FB-govx-id-Military-050120.jpg?t=1200 |
 |
Square (1080 x 1080) Format for Instagram posts |
<img alt="Savings for those who serve" src="https://i2.govx.net/images/cdn/social-IG-SQUARE-govx-id-Military-050120.jpg?t=500" /> | https://i2.govx.net/images/cdn/social-IG-SQUARE-govx-id-Military-050120.jpg?t=500 |
 |
Vertical rectangle (1080 x 1920) Format for Instagram stories |
<img alt="Savings for those who serve" src="https://i1.govx.net/images/cdn/social-IG-govx-id-Military-050120.jpg?t=666" /> | https://i1.govx.net/images/cdn/social-IG-govx-id-Military-050120.jpg?t=666 |
Law Enforcement
The following assets help promote a law enforcement-focused offering within the first responder group.
| Thumbnail | Dimensions & Suggested Use | Image tag | Image link |
|---|---|---|---|
 |
Horizontal rectangle (1200 x 630) Format for Facebook posts |
<img alt="Savings for those who serve" src="https://i2.govx.net/images/cdn/social-FB-govx-id-Law-Enforcement-050120.jpg?t=1200" /> | https://i2.govx.net/images/cdn/social-FB-govx-id-Law-Enforcement-050120.jpg?t=1200 |
 |
Square (1080 x 1080) Format for Instagram posts |
<img alt="Savings for those who serve" src="https://i1.govx.net/images/cdn/social-IG-SQUARE-govx-id-Law-Enforcement-050120.jpg?t=500" /> | https://i1.govx.net/images/cdn/social-IG-SQUARE-govx-id-Law-Enforcement-050120.jpg?t=500 |
 |
Vertical rectangle (1080 x 1920) Format for Instagram stories |
<img alt="Savings for those who serve" src="https://i2.govx.net/images/cdn/social-IG-govx-id-Law-Enforcement-050120.jpg?t=666" /> |
https://i2.govx.net/images/cdn/social-IG-govx-id-Law-Enforcement-050120.jpg?t=666 |
Fire
The following assets help promote a firefighter-focused offering within the first responder group.
| Thumbnail | Dimensions & Suggested Use | Image tag | Image link |
|---|---|---|---|
 |
Horizontal rectangle (1200 x 630) Format for Facebook posts |
<img alt="Savings for those who serve" src="https://i1.govx.net/images/cdn/social-FB-govx-id-Firefighters-050120-02.jpg?t=690" /> | https://i1.govx.net/images/cdn/social-FB-govx-id-Firefighters-050120-02.jpg?t=690 |
 |
Square (1080 x 1080) Format for Instagram posts |
<img alt="Savings for those who serve" src="https://i4.govx.net/images/cdn/social-IG-SQUARE-govx-id-Firefighters-050120.jpg?t=500" /> | https://i4.govx.net/images/cdn/social-IG-SQUARE-govx-id-Firefighters-050120.jpg?t=500 |
 |
Vertical rectangle (1080 x 1920) Format for Instagram stories |
<img alt="Savings for those who serve" src="https://i3.govx.net/images/cdn/social-IG-govx-id-Firefighters-050120.jpg?t=666" /> | https://i3.govx.net/images/cdn/social-IG-govx-id-Firefighters-050120.jpg?t=666 |
Emergency Medical
The following assets help promote an offering targeted towards emergency medical personnel such as EMTs, paramedics, nurses and hospital physicians.
| Thumbnail | Dimensions & Suggested Use | Image tag | Image link |
|---|---|---|---|
 |
Horizontal rectangle (1200 x 630) Format for Facebook posts |
<img alt="Savings for those who serve" src="https://i4.govx.net/images/cdn/social-FB-govx-id-EMP-050120.jpg?t=1200" /> | https://i4.govx.net/images/cdn/social-FB-govx-id-EMP-050120.jpg?t=1200 |
 |
Square (1080 x 1080) Format for Instagram posts |
<img alt="Savings for those who serve" src="https://i5.govx.net/images/cdn/social-IG-SQUARE-govx-id-EMP-050120.jpg?t=500" /> | https://i5.govx.net/images/cdn/social-IG-SQUARE-govx-id-EMP-050120.jpg?t=500 |
 |
Vertical rectangle (1080 x 1920) Format for Instagram stories |
<img alt="Savings for those who serve" src="https://i2.govx.net/images/cdn/social-IG-govx-id-EMP-050120-02.jpg?t=666" /> | https://i2.govx.net/images/cdn/social-IG-govx-id-EMP-050120-02.jpg?t=666 |
Military Families
The following assets help promote an offering targeted towards military families.
| Thumbnail | Dimensions & Suggested Use | Image tag | Image link |
|---|---|---|---|
 |
Horizontal rectangle (1200 x 630) Format for Facebook posts |
<img alt="Savings for those who serve" src="https://i6.govx.net/images/cdn/social-FB-govx-id-Military-Family-050120.jpg?t=1200" /> | https://i6.govx.net/images/cdn/social-FB-govx-id-Military-Family-050120.jpg?t=1200 |
 |
Square (1080 x 1080) Format for Instagram posts |
<img alt="Savings for those who serve" src="https://i6.govx.net/images/cdn/social-IG-SQUARE-govx-id-Military-Family-050120 - 02.jpg?t=500" /> | https://i6.govx.net/images/cdn/social-IG-SQUARE-govx-id-Military-Family-050120 - 02.jpg?t=500 |
 |
Vertical rectangle (1080 x 1920) Format for Instagram stories |
<img alt="Savings for those who serve" src="https://i5.govx.net/images/cdn/social-IG-govx-id-Military-Family-050120 - 02.jpg?t=666" /> | https://i5.govx.net/images/cdn/social-IG-govx-id-Military-Family-050120 - 02.jpg?t=666 |
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